PROFESSIONAL WEB + GRAPHIC DESIGN

  • Machine History and Contact Info

    Why the Machine?

    It’s a nickname that was first given to me in college and subsequently at my first agency job. I figured, if it was that appropriate, I should be using it myself. “The machine” is more than a name to me. It’s how I work. It’s the ability to produce quality design on deadline and within budget. To handle multiple assignments. To manage both employees and customers. At the end of the day, there’s more to being a good designer than simply being creative.

     

    Scott Ritchie

    7224 Trifecta Court | Harrisburg, IN 28075 | ritchie.scott@windstream.net | 704.454.7975

  • Education

    Bachelor of Fine Arts (Graphic Design) | Summa Cum Laude

    Ball State University (Honors College), 1991

     

    Teaching Licensure (Visual Arts Grades 6-12) | Summa Cum Laude

    Indiana Wesleyan University, 2006

  • Work History

    Duke Energy | Charlotte, NC | April, 1997 - Present | Brand Manager

     

    The Machine (Freelance) | Avon, IN | May, 2000 - January, 2009 | Graphic Designer

     

    Marketing Impact (Ad Agency) | Fort Wayne, IN | May, 1991 - April, 1997 | Graphic Designer/Senior Art Director/Associate Creative Director

     

  • Creative Experience

    Conceptual development, design and management of a wide variety of printed and electronic creative assignments | Client presentations, project scheduling, quoting and budget management | Advertising and marketing campaign creation, graphic design for print, web and video | Vendor management, photo and video direction, production of final electronic art, prepress work, press checks | Extensive experience in the development, implementation and management of corporate brand standards

  • Types of Projects

    Logos, corporate standards/brand identity, annual reports, web sites (wireframing and design), brochures, html-formatted e-mail, motion graphics, videos, folders, binders, trade and consumer ads, direct mail campaigns, packaging, posters, stationery systems, invitations, awards, presentation materials, apparel, vehicle, trade show and large-format graphics, interior and exterior signage

  • Other Business Experience and Skills

    Personnel/Departmental Management – Supervision of and responsibility for multiple designers | development and implementation of departmental policies

     

    Budgeting – Collaboration with management on project estimates, departmental pricing, yearly budgets for hardware, software, and other equipment purchases

     

    Project Management – Scheduling and coordination of multiple assignments for a variety of clients in a deadline-oriented environment | Superior organizational skills

     

    Account Management – Effective day-to-day management, growth and development of customer relationships in diverse working environments

     

    Copywriting – Writing for primarily advertising/marketing projects

     

    Photography – Basic, location digital photography, Photoshop editing, retouching